The AI that tells you the truth

You have the idea.
We have the plan.

Before you sink months and money into building, get a clear, researched plan for your idea — what's legally required, what it'll actually cost, who you're up against, and what to do first. Built around your idea and your market — local, cross-border, or global. Ready in minutes.

// most founders start — then find out what they should've known on day one. flip that.

Read your free sample See how it works
Try it now — one sentence, one honest verdictFree · no sign-up
honest by design — vague ideas score low because they're vague. 5 tries per hour.
Dossier #0142 · AU✓ verified live
04Tax & GST · ato.gov.au200 ✓
07Legal setup · asic.gov.au200 ✓
11Privacy · oaic.gov.au200 ✓
—made-up-source.example/guideremoved ✕
we delete dead or invented links before you ever see them

The idea is the easy part. It's everything after that trips people up.

Do I need to register? What tax applies? What's legally required — and what will it really cost? Most founders guess, or lose weeks digging, and still aren't sure. One wrong assumption or a missed step can cost far more than it should. We do that research for you, against official sources, so you start with a real plan instead of a guess.

Side by side

Guessing your way in. Or starting with a plan.

With a plan
Going it alone
Knowing what applies
Built around the rules that actually apply to your idea — registration, tax, privacy, the lot.
Hours of googling; still not sure what really applies to you.
Sources you can trust
Official pages, every link checked live. Nothing dead or made-up reaches you.
Random blogs and forums — often outdated or wrong.
An honest verdict
Graded 1–5 with a verdict that can say "don't" — and the pivot that would work instead.
Chatbots that cheer every idea. Friends who don't want to hurt you.
Time
A full plan in minutes.
Weeks of research — or skipping it and hoping.
What you end up with
A structured dossier + polished PDF you keep and act on.
Scattered notes and open tabs.
How it works

Five questions away from a plan.

01

Describe your idea

Five quick questions — your idea, who it's for, what sets you apart, your constraints, your country. We even read it back to you before we start.

02

We research & verify

16 sections drafted against official sources, estimates clearly labelled, every link checked live at build time.

03

Get your dossier

Watch it being written live, then keep it forever — a structured document, a polished PDF, and an email copy. In minutes.

What you get — 16 sections

A full dossier. Three layers.

Layer 01 · The verdict

Should you build it?

An executive summary with a scored verdict that can say "don't" (and the pivot that would work), idea validation for under €100, your market & target customer, and the competitive landscape.

Layer 02 · The business

Will it make money?

Business model & unit economics, startup costs and break-even, the smallest sellable MVP, go-to-market, long-term marketing, and a pricing strategy.

Layer 03 · The rules & the plan

What do you do first?

Legal setup & IP, tax & invoicing for your country, tech & security, regional compliance, the risks most likely to kill it — and a 30/60/90-day action plan.

Real samples · unedited

Honest enough to publish a "Risky".

Three complete dossiers, exactly as customers get them — including one where the verdict says the idea needs a rethink. That's the point: you're paying for the truth, not a pep talk.

Promising

B2B SaaS · US

A tool that turns resolved support tickets into a living knowledge base. Unit economics, Zendesk-market sizing, SOC2 path.

Download PDF (755 kB) ↓
Promising

Handmade e-commerce · CZ→EU

Refillable ceramic candles from a Prague studio, sold to Germany & Austria. EU CLP labelling, Etsy fees, the refill loop.

Download PDF (744 kB) ↓
Risky

Study café · CZ

Pay-per-seat coffee bar for students in Brno. The dossier says it straight: thin margins, brutal fixed costs — and what to change.

Download PDF (853 kB) ↓
Built to be trusted
Official only
Government & regulator pages — not blogs
Every link, live
Checked before delivery — no dead ends
Your market(s)
Local, cross-border or global · AU · EU · UK · US · CZ & growing
14-day refund
One-time price, money-back guarantee
Pricing

Free to read. $29 once if it earns it.

See the first three sections — including the scored verdict — before you spend a cent. If it isn't obviously worth it, you'll know in two minutes.

Free sample

$0
  • The first 3 sections — verdict & scorecard included
  • Real, verified sources — judge the quality yourself
  • No card, no commitment
Get the free sample
Best value

Full dossier

$29 one-time · €27 / A$44 / 690 Kč
  • All 16 sections, tailored to your idea & market
  • Every source verified live · polished PDF to keep
  • No subscription · 14-day money-back guarantee
Build my dossier →
Before you ask

The honest answers.

Will it just tell me my idea is great?
No — that's the whole point. The verdict scale goes from "Strong" down to "Don't do this", and we grade the idea as written, not the dream version. When the news is bad, you also get "The Pivot": the closest version of your idea that would work. One of our public samples scored "Risky" — we published it anyway.
Is this legal or tax advice?
No — and we'd never pretend otherwise. It's research: a sourced, structured map so you know exactly what applies to you and what to confirm. For binding decisions, take it to a licensed professional. You'll just walk in already knowing the questions.
How do I know the facts are current?
We ground each section in official government and regulator pages and check every link live at the moment we build your dossier. Anything dead or invented is stripped out, and figures without a source are clearly labelled as estimates — so you always know what's verified and what to double-check.
What if I'm building globally, not in one country?
That's fine — your dossier is built around wherever you operate or sell, whether that's one market, several, or cross-border. We go deep on Australia, the EU, the UK, the US and Czechia today, with more added all the time.
What if it's not useful?
Read the free sample first — that's the whole point. And the full dossier is backed by a 14-day money-back guarantee. One-time price, no subscription, ever.

Stop guessing. Get the plan.

Read your free sample in two minutes — then decide.

Start with the free sample →